Branding, Identity, Music
Fintech, Web, Mobile App
E-banking that empowers users — Best of Swiss Apps Bronze 2020 and Best of Swiss Web Bronze.
Service Design, Enterprise, Fintech
Design Sprint with Relationship Managers: one cockpit instead of 8 tools — 2 extra hours per day for clients.
Mobile App, Mobility, Service Design
The airbnb for cars — a peer-to-peer carsharing marketplace, from pitch to public beta in 7 months.
Design Thinking × AI = Desain Thinking
User-centricity meets artificial intelligence. Validation and implementation on steroids in the AI Studio: Desain Thinking
Strategic Design Thinking
Radical user centricity: for products and services that people really need and love
App Design
Creating emotional experiences: Raumfeld Teufel, the German Sonos
Joy of use × clear usability = engagement²
The circular design picks up on the process of whipping cream and translates the brand essence into the crème de la crème of brand experiences.
Case study
Digital transformation - from strategy to the new customer experience
Case study
Design thinking as a tool for strategic thinking and innovation
Case study
From rigid to contextual. Personalised timelines captivate users and increase business Business KPIs.
Band Identity / Marketing / Fashion Design / Webshop
Sustainable premium beachwear. Designed in Switzerland. Handmade with love in Portugal.
Branding, Logo
Branding concept for Happy Gin: A glass and a smiley united in a figurative mark convey the essence of the brand
Web, E-Commerce
Responsive webshop for families — consistent from HTC and iPhone to tablet.
Print, Branding
A self-set poster on an Adrian Frutiger quote about the material of typography.
Illustration, Concept
Cartoon-character concept for a Wii game — Bunsen burner, bacteria, Wii remote.
Illustration, Branding
Character illustration based on FF Cocon Bold — a mascot built from letters.
Branding, Identity, Wedding
Corporate identity for a wedding — a "VR" mark built on the golden ratio.
Mobile App, Health
Sun advisor with UV index, sun-care recommendation and weather forecast — rolled out globally.
Web, Concept
Mobile site for studiVZ — fast posting, birthdays, topics.
Mobile App, Music
Mobile radio streaming — stations, tips and a top 100 on a single stage.
Mobile App, Telco
"That's how fast the internet can be" — companion app for the internet onboarding with tips and offers.
Mobile App, Mobility
Rental booking in four steps — pickup, vehicle, confirmation, contact.
Mobile App, Concept
Cooking slot machine — shake to discover new recipes, with the star chef cheering you on.
Mobile App, Concept
Avant-garde calendar — Day, Week, Month, ToDo, AR view.
Mobile App, Service Design
Local search and recommendations — map, categories, topics across platforms.
Mobile App, Loyalty
Physical scratching experience — scratch on the phone, redeem in the store.
Mobile App, Telco, Branding
Branding adoption for Talkline as a mobilcom-debitel sub-brand.
Mobile App, Telco
Self-service across every platform — contract, bill, usage, contact.
Web, Telco
Virtual showroom: "Welcome to your digital world" — packages told as stories.
Wearable, Telco
Tariff cockpit for simyo — high-speed data on the wrist, widget on the phone.
Mobile App, Concept
Insurance starter pack for young adults — you need it / you don't.
Concept, Wearable
IoT beacon case with smartwatch and phone push for insurers.
Mobile App, Service Design
Local recommendations across all platforms — iOS, Android, tablet, Windows Phone.
Mobile App, E-Commerce
M-commerce shop for fine wines — countdown promotions, cart for connoisseurs.
Tablet, Branding
iPad portfolio of Ogilvy highlights — a curated selection on an elegant stage.
Mobile App, Health
Mobile dictation for clinicians — record, flag, hand over to the workflow.
Tablet, Health
Native iPad app for studios and personal trainers — plan, monitor, optimise.
Mobile App, Health
Detail layer of the AOK app: status overview, point capture and manual tracking.
Mobile App, Mobility
Station-based carsharing for Berlin — fast booking, clear maps, friendly brand.
Tablet, Print, Mobility
A digital reading experience — the BMW magazine on iPad, print with multi-media layers.
Tablet, Mobile App, Mobility
"More than one idea ahead" — Passat launch app with magazine and AR-like experiences.
Mobile App, Mobility
The mobile experience of the Land Rover fleet in 2011 — HTC, BlackBerry and Nokia in one language.
Mobile App, Web
Brand-led mobile web experience — "Change is good" across Tucson, i30 & co.
Mobile App, Fintech
Deutsche Bank's daily market take — fast to read via Spritz speed-reading.
Fintech, Web
Online credit for every need — faster insight gathering along the customer journey.
Mobile App, Loyalty
Bringing the PAYBACK experience to the Windows Phone Store — with top rankings in the app store.
Service Design, Branding
Coach of the winning team at the 2017 Boston Consulting Group education initiative.
Do you need interim support?
Interim: Head of Design, Head of Product, Head of Marketing
Academy: Innovation Coaching
Empowering people is a key success factor in digital transformation. With the Spielfeld Digital Hub, I have developed a Design Thinking Academy: with sessions for beginners, advanced users and professionals. Topics: Innovation methods, mindset, culture, skills.
Usability evaluation and benchmarking
How good are individual touchpoints? Functionality and joy of use. Compared with best practices.
Stay one step ahead with my inspiration sessions.
30 minutes of trend stories about consumer behavior, new technologies and business impact. Entertaining, relevant - and yes, fun! 🍿✨
Branded Interaction