We define what your brand stands for and where it is going. Clear positioning, strong narratives and concrete steps for your next chapter.
Possible activities
Brand Positioning
Narrative Design
Digital roadmaps
Value Proposition
02.
Innovation formats and design sprints
I develop and moderate formats that bring movement and results. No post-it theater, but ideas for implementation.
Possible activities
AI Studio
Design Thinking Workshops
Strategy Sprints
Ideation Labs
03.
UX evaluation and benchmarking
How well do touchpoints or services work? I analyze across channels and recognize where things flow and where they don't. My own HEARTS framework combines usability with emotional relevance and business impact.
Possible activities
UX Benchmarking
Usability Reviews
Service audits
HEARTS Framework Analysis
04.
Trend Scouting & Insight Research
I discover what people really need and what comes next. With a radical focus on people and strategic foresight, I find patterns that make innovation relevant.
Possible activities
Customer Insights
Ethnographic Research
Foresight Frameworks
Digital Inspiration Study as keynote
Project in mind?
Let's start with a coffee! ☕
Simply write a WhatsApp or connect on LinkedIn. I offer non-binding initial consultations.